CALLING ALL CREATIVES!

We are seeking a Marketing Manager to join our team. The Marketing Manager will have the responsibility of overseeing all facets of WB Live Surf, WB Surf Camp, Sea Turtle Camp, Love to SUP, and SurfBerry’s marketing strategy, including, but not limited to: digital marketing, content creation, branding, social media, advertising, and public relations. Additionally, the Marketing Manager will manage website edits, create graphic designs for digital and physical marketing materials, supervise interns and subcontractors, storyboard, interview, and direct video projects, craft engaging social media posts for our 5 sister brands, and build and maintain an email database. This position is located in the beautiful city of Wilmington, North Carolina.

Skills and Requirements

Minimum Requirements

• Bachelor’s degree in Marketing or related field
• 3+ years of experience in marketing, with a confirmed record of constructing and executing successful marketing campaigns
• Expertise in WordPress and graphic design tools, including Adobe Creative Suite and Canva
• Skill managing interns and subcontractors
• Outstanding written and verbal communication skills, with the ability to create captivating marketing copy
• Google Ad Words Experience and Certification
• Experience and skill in Facebook Marketing and paid promotions
• Solid project management skills, with the ability to handle multiple projects simultaneously
• Capacity to comprehend and connect with our target audience.
• Positive, grateful, attitude with the ability to “choose happy”

Desired Traits

• Ability to remain focused in a fast-paced environment
• Excellent critical thinking skills
• High attention to detail and strong organizational skills
• Outgoing and well-spoken with a professional demeanor
• Team player with a positive attitude, even when things are not going according to plan
• Comfortable with a demanding work schedule during the summer months
• Must have the willingness to work the hours necessary to get the job done
• Limited vacations may be scheduled from May 15-August 15
• Must have reliable transportation
• Ability to work around dogs
• Creative thinker who can generate unique and effective marketing ideas
• Knowledge of the latest marketing trends
• Strong project management skills to effectively manage multiple marketing initiatives
• Passion for surfing, health and wellness, outdoor activities, and coastal conservation
• Quick self-starter, team-oriented, and able to work with different personalities
• An extroverted and fun-loving individual excited to join our team! 

Responsibilities

• Construct and implement a comprehensive marketing strategy that is in line with overall business objectives by analyzing the market, and customer needs to create a detailed plan of action.
• Plan and execute advertising and promotional campaigns, including print, online, and event marketing, employing the use of SEO, SEM, and PPC to reach the right audiences.
• Oversee website design edits and updates on WordPress platforms, making sure the website is up-to-date and in line with brand guidelines.
• Design graphics for both digital and physical marketing materials, including flyers, brochures, and posters to ensure that all marketing collateral is on-brand and high-quality.
• Storyboard, interview, and direct video projects, ensuring top-notch video content that is informative and engaging.
• Create engaging social media posts for 5 sister brands, including WB Surf Camp, Sea Turtle Camp, Love to SUP, SurfBerry, and WB Live Surf, utilizing the different features of each platform to effectively reach target audiences.
• Assist with maintaining mailing lists, creating internal newsletters/blogs, and archiving files to ensure that all communication is up-to-date and accurate.
• Create and order merchandise, such as apparel and promotional items, to further extend the brand reach.
• Prepare regularly required marketing summaries and plans, providing detailed analytical reports of campaigns for review and evaluation.     

About Surf Camp, Inc.

Surf Camp Inc. has five sister brands: WB Live Surf, WB Surf Camp Sea Turtle Camp, SurfBerry, and Love to SUP. We are dedicated to promoting an active, healthy, and environment-friendly lifestyle. Our goal is to connect the community and encourage wellness through surfing in amazing locations, eating nutritious foods, and staying up-to-date with all the happening on Wrightsville Beach. We provide top-notch experiences, products, and services that inspire and empower others to live their best life, in and around the water.